News
Latest news and editorials in PR and communication
Blog
Blog
Communication strategy
Content marketing
Storytelling and Brand Communication: Why Stories Make Brands Memorable
An applied look at storytelling as a tool in brand communication. From the underlying mechanisms, how the brain processes a story, to the elements that influence perception and memorability.
Blog
Blog
Digital marketing
Influencer marketing
A strategic hook: why the first 3 seconds now dictate the rules online.
Influencers have given communication a new set of tools, successfully "disassembling" and mapping the mechanisms of attention with surgical precision.
Blog
Blog
Digital marketing
Finance & Banking
Rogalski Damaschin in the ranking of the top 100 Corporate PR agencies in the world
Rogalski Damaschin is one of the top 100 Corporate PR agencies in the world, as presented by PRovoke Media. It is the only independent agency from Romania in the ranking. Find out the selection criteria.
Blog
Blog
Digital marketing
Finance & Banking
The Attention Economy: What Messages Will Win the Public's Attention in 2026
Public attention is one of the most contested resources in communication. In the constant flow of information we receive daily, the brain quickly filters messages and retains only those that are relevant and easy to process. Simple, clear messages, built with meaning for their audience, have the highest chances of success.
Blog
Blog
Digital marketing
Finance & Banking
Rogalski Damaschin signs the communication campaign for Cris-Tim Family Holding’s IPO
Rogalski Damaschin orchestrates Cris-Tim Family Holding's IPO communication campaign: a successfully concluded offering with record subscriptions from retail investors
Blog
Blog
Digital marketing
Half of companies use AI in at least one operational process
Rogalski Damaschin and Reveal Marketing Research study on how companies integrate AI solutions. Discover the results.
Blog
Blog
How much does brand integrity cost in the age of misinformation?
The impact of misinformation on brands. Discover the cost of brand integrity and communication strategies to protect companies from fake news.
