News
Latest news and editorials in PR and communication

Blog
Blog
What hurts us and what stimulates us in our relationship with influencers
Golden rules for influencer engagement in communication campaigns, from selection to final deliverable. Discover more.

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Blog
Cognitive biases and how organizations can fight fake news
Learn how cognitive biases contribute to the spread of misinformation and fake news, and how organizations can protect the public. Read the article.

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Blog
EXCLUSIVE: We discovered how to stop the fake news phenomenon!
Find out how fake news and disinformation affect the public and what role clear and empathetic communication plays in combating them.

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Blog
When we have a crisis in social media. 5 basic principles
5 basic principles for managing a crisis in social media. Tips for protecting reputation. Learn how to deal with a social media crisis.

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Blog
Designer — Client. A Tangled Story
How to improve the designer-client relationship. Discover tips on clear briefs, effective communication, and managing expectations in creative projects.

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Blog
Can AI replace communication and PR specialists?
Artificial Intelligence in public relations. How AI is transforming the work of PR specialists. Risks and benefits of using AI in public relations.

Blog
Blog
5 Reasons Why PR Helps Journalism Survive
Benefits of PR-press collaboration. See how PR-journalism partnerships boost campaign impact and information quality.





